There is a business purpose behind every website on the Internet. Even if it isn’t meant to return profits by the first intention, a website is still designed and maintained for a reason. Probably, the best examples to portray business objectives of digital domains are the B2B websites. What…

We all love to discover new places to eat out. But what can we learn about a cafe or a restaurant from its website? Location? Obviously. Menu and cuisine? Definitely. But shouldn’t there be more to it? How do we get absolutely positive that if we choose this restaurant,…